ADAM KNIGHT’S BLOG – MARKETING

Web Design | Content Management | Digital Marketing

Mixing the Channels: A Sound Tech Analogy

Mixing the Channels: A Sound Tech Analogy

Writing about yourself is an activity fraught with danger, especially when attempting to sell yourself in a professional context. I imagine that even Indiana Jones broke into a cold sweat when attempting to reconcile his tomb-robbing, native-thumping high jinks with his respectable university professor day-job. Every human being I have...

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My process; What to expect working with me

My process; What to expect working with me

I take a holistic approach to design and development. I strive to understand your market, your audience and your core business drivers in-depth, so that I can correlate every design and engineering decision directly back to helping you achieve your business goals.

read more
Muddying the Water: The Other Viral Marketing

Muddying the Water: The Other Viral Marketing

In times of trouble and public trauma it is quite common for company marketing channels to masquerade as public information broadcasters, but in this current climate of fake news and armchair punditry, this kind of activity could be doing a lot more harm than good. Ok, I'm just going to come right out and say it... Coronavirus!! Now...

read more
Mixing the Channels: A Sound Tech Analogy

Mixing the Channels: A Sound Tech Analogy

Writing about yourself is an activity fraught with danger, especially when attempting to sell yourself in a professional context. I imagine that even Indiana Jones broke into a cold sweat when attempting to reconcile his tomb-robbing, native-thumping high jinks with his respectable university professor day-job. Every human being I have ever met...

My process; What to expect working with me

My process; What to expect working with me

I take a holistic approach to design and development. I strive to understand your market, your audience and your core business drivers in-depth, so that I can correlate every design and engineering decision directly back to helping you achieve your business goals.

Muddying the Water: The Other Viral Marketing

Muddying the Water: The Other Viral Marketing

In times of trouble and public trauma it is quite common for company marketing channels to masquerade as public information broadcasters, but in this current climate of fake news and armchair punditry, this kind of activity could be doing a lot more harm than good. Ok, I'm just going to come right out and say it... Coronavirus!! Now before...